Youth

Invisible Children

January 6, 2011 | White Spaces 1

Thought this was not only thought provoking with kids being a huge part of my life… its a great ad with a powerful message however it is a shame we need to create advertisements like this in the first place.

No one has ever got ahead……

ALL SPACES FEATURED TECHNOLOGY

Growing Up Digital | Don Tapscott

May 12, 2010 | White Spaces

GROWING UP DIGITAL: The Rise of the Net Generation by Don Tapscott is an examination of the first generation to be bathed in bits since birth. These 3 billion children of the baby boomers are combining demographic muscle and digital mastery…

ALL SPACES

Infograph | How are Teens Using Their Mobile Phones?

May 10, 2010 | White Spaces

View Large on www.flowtown.com…

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Gen Y | Red Bull Young Jaws

May 10, 2010 | White Spaces 1

ThreeBillion Steers us towards Red Bull Young Jaws. If you have a spare 5 minutes between your tedious, un-productive meetings, then sit down and grab some inspiration here. Paul from Three Billion explains best:

Red Bull athletes are hardcore.…

ALL SPACES BEN RENNIE

What is More Important, Strategy or Culture?

April 19, 2010 | White Spaces 1

Thursday morning and a coffee break during an important meeting in Melbourne. I was sitting in a really cool coffee shop in Flinders Lane and bumped into an old friend. He runs an Ad agency in Melbourne, its a new company and still in start up phase.…

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2010 Youth Trends Report: Part 1, 2 & 3

February 4, 2010 | White Spaces

Graham Brown, from WhatYouthThink.com, is an expert on Youth Trends. He has collected the most important Youth Trends and has created a 3-part presentation with trends such as Co-shopping, Side-loading, Blackberry Breakout, The Attention…

ALL SPACES TECHNOLOGY

The Last Decade According to Gen Z

January 13, 2010 | White Spaces

The decade according to 9-year-olds from allison louie-garcia on Vimeo.

Filmmaker Allison Louie-Garcia made the following short film by interviewing a series of nine-year-olds in 2009, to explore what they think.

Remember, these kids …

ALL SPACES TECHNOLOGY

Social Media in 2010: Trend Predictions

January 11, 2010 | White Spaces

TrendsSpotting’s 2010 Social Media Influencers – Trend Predictions in 140 Characters

View more documents from Taly Weiss.

In the report, David Armano says “mobile becomes a social media lifeline”: on the basis that nearly…

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Gen-Y Part 2: The Myth of Fun.

November 18, 2009 | White Spaces 1

We spent a lot of time working on our Brand Ambassadors Project which was set up to learn more about Gen Y. Not through books, through Gen Y themselves. We worked closely with 6 kids from varying backgrounds, all Gen Y. The research and the time …

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Understanding Gen Y in 2009.

October 28, 2009 | White Spaces

There has not been a great deal which we can take away from banks over the past few years. However the Commonweath Bank in May this year, created a dedicated website and a structured social media campaign discussing views on spending, saving…

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The battle for teens attention. Online Versus TV.

October 15, 2009 | White Spaces

If you believe everything you read, you’ll know that teens aren’t watching TV anymore.

They are all watching online videos, downloading movies and file sharing the newest episode of Gossip Girl. Broadcast TV is dead to them.

The reality…

THE BULL

FROM THE BULL: Getting interesting

August 3, 2009 | The Bull

Let’s face it most companies are dead boring and they are certainly not curious.

Because they are boring and not curious, their products and services (and probably people) are, by extension, boring and their customers know it. They don’t…

DESIGN

Banksy Africa

July 29, 2009 | White Spaces

We posted an article on Banksy in June this year and we received a lot of interest. If you did not get a chance to read the article, click on this link. We recently heard about Banksy visiting Africa. Here is a trail left behind.

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