1 of Six Tips For Designing a Memorable Brand
Fast COmpany have created an article highting 6 really cool tips for creating an engaging brand. “You never see a logo by itself,” says Yang Kim. Instead, it’s usually part of an overall brand that when well-executed takes into account everything from self- and outward perception to media landscape. For their new book, Kim and [...]
The OAKLEY Rollin Project lets you become director and film maker
The OAKLEY Rollin’ project launched at L’imprimerie as a new creative project alongside the presentation of the 2010 Eyeshade model. Local artist Yue Wu was also on hand for a live illustration session in his trademark styles. With each camera comes a video camera as you the rider become the director and filmmaker. The best video will [...]
Episode 1:: The IF Melbourne panel of experts discuss innovation, culture and social responsibility.
IF Melbourne on white spaces tv :: Episode 1 of 3 In late February, uncluttered white spaces hosted IF Melbourne @ Denmark House to a room for 40 guests from various networks in Melbourne to join in a forum on the broad topic of Innovation. The panel included Paul Breen, Mick Calder, Rebecca Scott, Sahil [...]
10,000 Tees by American Apparel.
Sure American Apparel has always considered it’s Tees art- but now the artists themselves have begun to use them as a medium. For this year’s Shenzhen Biennale, Los Angeles based design group Ball-Nogues Studio have come up with a full-scale installation using 10,000 AA shirts. The result is something one part Cristo, one part pure downtown LA. [source [...]
100 Best Innovations of the Year.
Innovation manifests itself in myriad ways: groundbreaking, revolutionary bursts we’d never before imagined possible, or in more nuanced but no less brilliant refinements of existing technology. And while this year’s list contains plenty of instances of the former, in compiling it we’ve noticed one thing: 2009 is the year of stealth innovation. As you click [...]
Herbie Fletcher launches Chapter 38.
As true diehards to surf & street culture, when we were informed of the release of the new Herbie Fletcher book. We had no choice but to post it. Surf legend Herbie Fletcher has carved out an impressive reputation over the last half-century, ?honing his skills as a surfboard designer, filmmaker, business entrepreneur, artist, and [...]
GEAR FOR LIFE: New Blackberry Bold 9700.
Available November,BlackBerry’s Bold 9700 is a slimmer version of the first Bold with a 480×320 screen, trackpad, faster CPU, OS 5.0, 3.2 MP camera, 3G and Wi-Fi. As absolute believers, that the whole world should own a Blackberry, we are very excited about the new release of this gadget.
