Nat Geo’s Big Idea | Augmented Reality in a Revealed World
Imagine bubbles floating before your eyes, filled with cool info about stuff you see on the street. Science fiction? Nope. It’s augmented reality. And one day it’ll be as routine as browsing the Web. Early forms of AR have already arrived. After downloading software, owners of smart phones like the iPhone and Droid can use [...]
Coke, Pepsi and Dr Pepper | The Masters of Pseudovariety & Illusion Diversity
It is intereresting to note that only three firms control 89% of US soft drink sales. This dominance is obscured from us by the appearance of numerous choices on retailer shelves. Steve Hannaford refers to this as “pseudovariety,” or the illusion of diversity, concealing a lack of real choice. To visualize the extent of pseudovariety [...]
Adidas Create Runbase | Tokyo’s Coolest Running Club
Why Every Restaurant Should Allow Bill Splitting generated quite a debate, producing differing views regarding the level of adaption businesses should practice to service their customers. Here is Adidas view on customer service. Re-inventing the use of their floor space.Located near one of Tokyo’s most popular running locations, the Imperial Palace, the Adidas store has installed 16 [...]
Diesel Create Facepark | The Analog Version Of Facebook
Diesel’s “Be Stupid” campaign platform continues to drive innovation and awesomeness in there approach to social engagement. Diesel has created a social event called Facepark, a live event where thousands turned up to create an analog version of Facebook, simulating pretty much everything you can do on Facebook in a physical format, starting with every guest receiving a profile [...]
‘Members Only’ Grilled Cheese Dealing for New Yorkers
Bread.Butter.Cheese. is the ingenious new underground joint dishing out grilled cheese fixes to downtown New Yorkers. Communicating exclusively through their Facebook page, the anonymous culinary artists list their ingredients online everyday, taking orders via SMS. Operating out of an apartment, those lucky enough to be ‘members’ organise a drop off point and time, collecting their [...]
Infograph | Facebook Reach the 500 Million User Milestone
Facebook reached its 500 million member milestone yesterday and celebrated the event with the launch of Facebook Stories. The monumental moment also played a role in the ABC World News report featuring acandid interview between Diane Sawyer and CEO Mark Zuckerberg. To commemorate the achievement, the team at Facebakers.com put together the comprehensive infographic included below (click to enlarge). [...]
Blind Mice Studio’s create an Augmented Football App for the iPhone
So the cool kids at Blind Mice Studios are at it again with another installment to the app world, adding to the uber successful Ask The Butcher App with Upsies!. The thing we like about this is that it is an ‘Active’ App. Rather than kids hunched up on a couch with their head buried [...]
The Old Spice campaign is clever but it’s not viral!
The third installation of Old Spice’s ads featuring the impossibly charismatic Isaiah Mustafa was a little unexpected. Isaiah and the creative team have been rather busy of late – listening, researching and responding in very personal and meaningful ways to people who have mentioned the first two ads across all types of media. Currently I count [...]
We’re moving at the same speed. And doing it faster.
The other day I saw a great quote from Larry King, he said “A year ago, if you had told me I’d be re-tweeting Justin Bieber, I’d have said ‘I’ll be doing what to who?’” The rate of change, the sheer pace of it all seems to be getting ever faster. If you compare the [...]
The 2010 Nike “LIVESTRONG” Commercial
Nike presents “Engine”, the new commercial surrounding the LIVESTRONG initiative . We will refrain from writing anything insightful here, the brand and this advert tells quite a strong story.
The OAKLEY Rollin Project lets you become director and film maker
The OAKLEY Rollin’ project launched at L’imprimerie as a new creative project alongside the presentation of the 2010 Eyeshade model. Local artist Yue Wu was also on hand for a live illustration session in his trademark styles. With each camera comes a video camera as you the rider become the director and filmmaker. The best video will [...]
How about you, are you a serial busy person? Really?
Here is an extraction of a conversation that took place in my lift this morning on the way to work. Me: “Good morning, How are you?” Other guy: “Flat out mate … real busy, real busy” Me (silently thinking to myself): “Hmmm, shouldn’t have bothered asking … can you tell me something interesting. After all, [...]
Stop The Water While Using Me. An Innovative Approach to Brand Names.
Introducing Stop The Water While Using Me. In an interesting take on brand names, the brand currently sells products made with organic and/or natural ingredients, packaged in biodegradable containers, and manufactured with sustainability in mind. But the standout feature is that message, reminding people to switch off the tap while lathering up. Managed by ad executive Stefan [...]
uncluttered white spaces is looking for a new intern to join our team
uncluttered white spaces are on the hunt for a creative intern passionate and knowledgeable about building online communities and working in the social media space. The candidate must have a strong interest in design, social media, collaboration, strategy, marketing and social responsibility. This is a very cool opportunity to get involved with a growing company [...]
Video shot and edited entirely on an iPhone 4
“Apple of My Eye” – an iPhone 4 film – UPDATE: Behind the scenes footage included from Michael Koerbel on Vimeo. It had to happen eventually. Here’s the first (as far as we are aware) movie shot and edited entirely on an iPhone 4. The iPhone 4 ups the ante with HD video and iMovie for iPhone. [...]
From the Archives | Impatient CEOs are all of a Twitter. It doesn’t work like that
From the uncluttered white spaces Archives | Original Post: July 2009. Louis Gerstner’s riveting memoir, Who Says Elephants Can’t Dance?, tells how he turned IBM from a mainframe manufacturer heading for the knacker’s yard into a world-class services organisation. In corporate terms, it was the greatest comeback since Lazarus, but Gerstner’s title was misleading; the [...]
Infograph | A detailed look at the hipster fashion cycle
Flavorwire has provided some insight in relation to fashion cycles and trend in this infograph design by Emily Miethner Providing insight in relation to what leading companies have seem to have known for quite some time: today’s lame trends are tomorrows cutting edge fashion. Like the ocean’s tide, fashions ebb and flow. Whether it’s an indie band, [...]
uncluttered white spaces is on Facebook with a free Sigg to giveaway
To add to our growing subscription base, we have conceeded and agreed to create a Facebook fan page for uncluttered white spaces. Whilst we limit the content on white spaces to 3 articles per day on design, strategy, marketing, people and business, we get sent a lot more content than that from blogs and people [...]
The Facebook Movie | Based on The Accidental Billionaires: The Founding Of Facebook
The new Facebook Movie is to be directed by Fight Club director David Fincher and is based upon the book The Accidental Billionaires: The Founding Of Facebook which profiles the rise of Mark Zuckerberg and the Facebook empire. The movie will star Jesse Eisenberg as Mark Zuckerberg (from The Squid and The Whale, Zombieland) as well [...]
Facebook COO Discusses the Death of Email and the Future of Social.
Hand up if you used email today. Yep, me too. What about the teens of today. According to Facebook COO Sheryl Sandberg speaking at Nielsen’s Consumer 360 conference yesterday, only 11% of teens email daily–clearly, a huge generational drop. Instead, they are increasingly turning to SMS (or Twitter) and social networks for communication. What most [...]
Create an Online Store in 15 Minutes Flat through Vendr
Vendr seamlessly adds storefront capabilities to any website or blog with just a few lines of code. It does that by adding a “Store” button; when clicked, it dims the background page and overlays a brightly lit store that provides customers with an engaging and fluid shopping experience. Both physical and digital goods can be [...]
Twitter Launch 2010 World Cup Real Time Chat Site
Check out Twitter’s new World Cup site, it’s an amazing source of news for the FIFA tournament–and perhaps a glimpse at how we’ll be socializing during events, in a Twitter-dominated future. The site provides helpful flags for each participating country, a list of upcoming matches, top tweets, and a what’s-happening-now button that takes visitors right to [...]
Infograph | Facebook: Facts you probably didn’t know
Chances are good you have a Facebook profile. Chances are even better that, if you do have an account, you check it at least once a day. You might be a professional Farmviller or the President of 100 Facebook groups, but do you really know Facebook and what you’ve gotten yourself into? Via Online MBA
Scenario DNA Presents | Community Participation 3.0
Community Participation 3.0 Scenario DNA have pulled together another insightful presentation on community participation. View more presentations from Tim Stock.
