Leroy Soeterboek

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Ride & Make Water

Ever rode your bike all the way across town to have forgotten to fill your water bottle, leaving you with a hawk eye cruise looking for public taps? You're not...
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Diamonds Are Forever

The term 'diamonds are forever' was made popular in the 1971 Bond film of the same name, it's soundtrack still a familiar tune for many generations. That concep...
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Introducing Carrot

"Carrot uses an innovative combination of nutrients to provide a seamless experience for your digestive system," - Carrot Every now and then a product comes a ...
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Hard Hat Innovation

The humble hard hat does not receive much attention or acclaim. A simple piece of protective equipment for construction workers and engineers that has not evolv...
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Pay With Your Face

The Chinese seem to be leading the world in technological innovation, having now developed a facial recognition system that would allow people to pay for goods....
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LIKE A GIRL!

What does "like a girl" mean to you? Female hygiene brand Always have launched a campaign to turn that old saying around with a video campaign that has gone vir...