Nike Crowdsource Paintball Portrait of Rafael Nadal.
Nike, the official sponsor of Rafael Nadal, have celebrated his success at the 2012 French Open with a crowdsourced portrait. Nike harnessed the power of social media, encouraging fans to leave messages of support on the Nike Tennis Facebook Page.
Each supporting fan had their name written on a paintball that were then shot at a blank canvas to create a portrait of the athlete.
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