Tony Hawk is the most famous and influential skateboarder of all time. He has turned his brand into a clothing, skateboard, video game, and sports empire.

In his new book, How Did I Get Here?, Tony tells the story of his unprecedented success from skateboarder to CEO, and how he built his brand and image with an emphasis on lasting appeal and authenticity.

Tony Hawk beyond the skateboard answers the question:How Did I Get Here?