Jim Collins of Good to Great book fame has written a new book entitled “How the Mighty Fall”. In it he states: “one notable distinction between the wrong people and the right people (in key roles) is that the former see themselves as having jobs while the latter see themselves as having responsibilities. Every person in a key role should be able to respond to the question “What do you do” not with a job title, but with a statement of personal responsibility – “I’m the one person ultimately responsible for x and y”. When Collins hosts executive teams at his research lab he often challenges executives to introduce themselves not with titles, but by articulating their responsibilities. Collins says “those who have lost (or not yet built) a culture of discipline finds this question terribly difficult”.